Features included
Attribution models to optimize your investments.
First Touch
Attribute 100% of the conversion to the first touchpoint. Ideal for measuring discovery.
Last Touch
Attribute 100% to the last touchpoint before conversion. The simplest model.
Linear attribution
Distribute credit equally across all touchpoints in the journey.
Time Decay
More recent touchpoints receive more credit. Configurable window.
Position-Based
40% to first contact, 40% to last, 20% split in between. The best compromise.
Cross-device fingerprint
Track conversions even when the user switches devices. No third-party cookies.
WhatsApp attribution
Track conversions from WhatsApp. Essential for the Moroccan and MENA market.
Use cases
Compare marketing channel effectiveness (SMS vs email vs WhatsApp)
Optimize ad budget by identifying highest-ROI channels
Track the full user journey from first click to conversion
Attribute WhatsApp conversions for CRM campaigns in Morocco
Discover also
Campaigns
Distribute your links across 8 channels in one click. Automatic UTM, per-channel variants, source performance analytics.
Analytics
Track every click in real time. Sources, devices, geolocation, trends — actionable data to optimize your campaigns.
Funnels & Paths
Visualize where your users drop off. Build conversion funnels and analyze the most common paths.
Ready to discover SLNK?
Talk to our team for a personalized demo. Data hosted 100% in Morocco.